Williams Interactive (WMS)

WMS Slots enable a whole new level of Gameplay to keep you engaged and entertained. WMS Gaming is a well-known manufacturer of predominantly land-based slot machines, video slot terminals and software to help casinos manage their gaming operations. WMS also offers online and mobile-compatible games, having successfully transitioned from being a major offline games provider to a leading and popular online slot and game company recently.

WMS Gaming is based in Chicago, Illinois, USA. WMS is a subsidiary of WMS Industries, which became Scientific Games Corporation's sole subsidiary in 2013.

WMS started in the ‘land-based’ casino slot machine market in 1994. By 1996, WMS introduced its first hit casino slot machine, called ‘Reel ‘Em In, which is a multi-line, multi-coin secondary bonus video slot machine that is still played all over the USA and some other EU casinos today. It's the slot machine that put them on the map. 

WMS promptly followed the success of that slot machine with a few more similar games, such as Jackpot Party, Boom and Filthy Rich.  In 2001, they launched their first Monopoly-themed series of slots, considered participation slots that have become very popular in the offline casino market and are enjoyed as some of the most popular slots in land-based and online casinos.

WMS Gaming has continued the trend of obtaining licenses to manufacture slot machines using several famous brands for both its offline and online gambling operations. 

Innovation and Driving Progress For The Future

Scientific Games, who is the parent company to WMS is committed to developing a varied portfolio of gaming products to continue to offer engaging entertainment experiences. The company’s product line includes advanced technologies that have set industry trends and aligned them with the rapidly changing player preferences.

Since the iGaming scene changes regularly with new and exciting technological breakthroughs, Scientific Games is quick to respond by developing innovative products that meet customers’ needs and keep players in the games engaged and entertained.

WMS Slots & Casino Games

With iGaming growing and smashing through boundaries that we’ve never seen before, WMS knew that to keep up and to keep ahead, at the forefront of the iGaming industry, to be leaders as they are in the offline sphere, they knew that they needed to be innovative and leading the way when it comes to online casino slots and casino games which were also compatible to mobile devices as well.

It was during 2012 when WMS experienced a sudden decline in revenues from the casino industry, and as a result, WMS looked at expanding its horizons and started making more online slots, especially for mobile devices, to grow its online presence and offerings for online casino players.

WMS has since then released some great slots and continues to do so every month, often releasing branded household brand names, such as Mad Men Slot, to themed history chronicles, such as Kronos, Zeus III, Bruce Lee Dragons Tale and Raging Rhino.

Having the innovation and future insight as the online casino market continues to grow, WMS has taken 2 years to position itself as being a leader for an online slot, setting itself up in the ranks of competitor casino games companies such as Netentertainment, Playtech and Microgaming. The slots are getting better, are high quality, and interestingly engaging. It will be interesting to follow WMS to see where they head next. It'll be a fascinating journey to follow from an old, wise, yet diverse company.